On today’s episode Dino Anderson, an executive leader and academic lecturer, teaches us how humans can create collective meaning and evidence-based impact in workplace culture. Dino leads a newly formed Culture Team at Articulate, an industry-leading creator platform for workplace learning. His charter is to evolve their Human-Centered Organizational Framework, expand Diversity, Equity and Inclusion strategy, and implement a Social Impact program. Dino’s views on how to lead with impact as who you are can be traced to his powerful personal experience as an immigrant to the United States during Operation “Just Cause”– which was the U.S. invasion of Panama to overthrow de facto ruler Manuel Noriega. Dino is someone who leads with who he is, and that is a fearless thing we can all learn from.
On today’s episode Dino Anderson, an executive leader and academic lecturer, teaches us how humans can create collective meaning and evidence-based impact in workplace culture. Dino leads a newly formed Culture Team at Articulate, an industry-leading creator platform for workplace learning. His charter is to evolve their Human-Centered Organizational Framework, expand Diversity, Equity and Inclusion strategy, and implement a Social Impact program.
Dino’s views on how to lead with impact as who you are can be traced to his powerful personal experience as an immigrant to the United States during Operation “Just Cause”– which was the U.S. invasion of Panama to overthrow de facto ruler Manuel Noriega. Dino is someone who leads with who he is, and that is a fearless thing we can all learn from.
Connect with Dino on LinkedIn.
Learn more about Articulate’s work on their website.
Check out all things Dia Bondi here.
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Dia Bondi00:19
Hello everyone, this is Lead With WHo You Are. I'm Dia Bondi, and on this show, we explore and discover what it truly means to lead with who you are. And we're doing it with people who embody just that. In this episode, we're talking with Dino Anderson about expansion and leadership. A longtime friend of mine, Dino merges his academic self and his life experience as an immigrant during Operation just cause, which was the US invasion of Panama to overthrow de facto ruler, Manuel Noriega. Dino is someone who leads with who he is. And that is something we can all learn from. Please enjoy this conversation. Let's go. Hey, just a quick reminder, you can subscribe to this show on your podcast platform of choice. We're live nearly everywhere and you can always listen to the show@diabondi.com if there's a leader or innovator in your life, who is if they're shiniest when they lead with who they truly are, Please share the show with them. And rate subscribe, and leave us a review makes a huge difference in the reach that the show has when you let everyone else know what you love about the show. Thanks so much. Dino Anderson is an Executive leader and academic lecturer researcher bridging theory and practice to transform how humans create collective meaning and evidence based impact in workplace culture. Dino has worked to develop social capital in the private sector with Fortune 500 companies across various industries in software, hardware, media and philanthropy. Today, Dino leads a newly formed culture team at articulate an industry leading creator platform for workplace learning. And his charter is to evolve their human centered organizational framework, expand diversity, equity and inclusion strategy and implement a social impact program. At Stanford Graduate School of Business Dino co teaches with Professor Adina Stirling and MBA course called equity by design that helps leaders create and build equitable organizations. At Johns Hopkins, he teaches a core course called Ways of Knowing that helps students explore the historical and philosophical foundation of the liberal arts. I want to set this up for for us and for our listeners. First, just saying that, like you and I have been friends for a long time right now, how long is it right now? Is it seven years? Is it more?
Dino Anderson03:02
7? 10... 10 years.
Dia Bondi03:04
Yeah, 10 years, that's kind of wild. That's very wild to me. But yes, we've been friends for a long time. And I think, you know, you and I, we've watched each other grow, both personally and professionally over that decade. And I invited you on the show, because you're someone who has taken an academic career path and moved it into a work life in business. And I've seen you settle, really settle into bringing your academic self into your enterprise work, and your academic mind into your business application. And I wanted to have you here to talk about how you did that Dino, what you brought with you and how you expanded who you are into the role that you're in now, without letting go of who you are as a thinker, a philosopher, and an academic mind, I've seen you put those two things together very elegantly. And I think it's easy for us to assume often when we make a big change, when we move from one territory to another, that we have to let go of who we are, in order to make that transition. And I I've seen you do a beautiful job of keeping a very integrated self as you've moved from one domain to the other and now having sort of a foot in each and I have a first question for you, which is you know, you can answer in obviously a way that feels right to you in the biggest most abstract way and the most practical tactical way. But if you right now, at this moment in time could answer this question How might you do it now? Which is who are you?
Dino Anderson04:49
You Yeah, so you know, who am I is, is a? I love to think of versus being like a continual and continue flourishing human being that's always finding and refunding themselves. So back to where I am, right. And that's in the most abstract way. And then when I think about, you know, the most pragmatic way, like, who am I, I think about all the different facets that make up this thing called my identity, right? The first thing in the first place that I go to is, and has been so so strong for me is, I'm a foreigner. I'm a foreigner, I migrated to this country when I was very young. And so that has always been, I think, an important part of my narrative, because it always keeps me being an observer, it always keeps me being really attentive to how people interact, act with one another, it always makes me aware of like, where the boundaries are in the way that people socially, you know, navigate and interact with one another, and where do I find my sort of entryway, but also push on those boundaries. So I'm always looking for spaces of commonalities with human beings, and also places of where we might diverge and different. So that's, you know, being an immigrant that gives me that perspective. The other piece is, you know, that's, that's, that's also important in, in, in my identity as I rock this world is, you know, being a black male, in this world, kind of, particularly during this time. The way that I navigate and push on those boundaries, I'm ever aware of that way of pushing and integrating myself. And so as a black male, I think particularly in the US, and I've grown up all over the United States, like in the Northeast, and Southeast Asia and the West, right, and a Northwest all over the US. And I've had to constantly be reminded of what it is to be black, particularly in this country, right. And that's not to say that we're, you know, in other spaces in my own country, I'm not reminded of that, but it's you know, being black is not monolithic. I want to say that right away, being any particular race is not some monolithic constructors, I'm one of the people that believes deeply in a diaspora. And that differentiation in difference that we all bring to this particular identity of being black. And so it's comprised of so many different, different different, you know, domains and different perspectives. So, being an immigrant being black, being a male, also, um, I also understand the amount of privilege that I have, as a male, I always say this, when I, when I engage, you know, especially in a work of diversity, I can walk the world as a male, in a way that as male presenting and you know, sis male, in a way that I know is not afforded to other people that do not look like me, or present like me, as a male in the world. And so there's a certain kind of safety that comes with that, or a safer space where I can be in being a male and walking this world as a male, you know, there's kind of unsaid rules of how you navigate the world. And some of these unsaid rules allow you to have entry and access in ways that you never think about that. And so one of those things that I've you know, that I always share with people is like, I can walk the streets really late at night, and not be bothered, right? As a male, I don't have to worry, worry about my body being a site, or a location of potential violence or drawing attention to it in that way, as a male, but you know, obviously, when I think about all my other identities, and putting those together, then I have to rethink what spaces I'm in and at what times
Dia Bondi09:08
and for folks listening, maybe you can say a few words about your home country you hinted at earlier. But for folks to understand sort of your origin
Dino Anderson09:16
Yes, the origin story as well. Was born from the head of Zeus. No, it
Dia Bondi09:23
makes so much sense. Now, it all makes sense.
Dino Anderson09:27
Exactly right now. So I'm from Panama, sir, from Central America. And we came to this country to the United States during a very sort of turbulent time in like in in Panama, and that was while the US military aggression started to grow much more in the country as a leader in that country named Manuel Noriega was actually trying to rein in some control of the country. And what was interesting about my family is that You know, my, my father was very much aligned with Manuel Noriega policies and government there and as a legacy of the previous president, which was Ws. And so we take very much we take a lot of pride in our country, as you know, I expect a lot of people to do that. But as the US started becoming much more concerned with Mike Noriega who they've, you know, installed as a de facto leader, as they became concerned that this person was wrestling more and more power away from the US, military tension started to grow. And so our family saw that this was becoming a less and less safe place for those who are aligned with this, with this leader, and the one place where we felt where we can have be the most safe, which is so paradoxical is the place that is causing the violence. Right, that is, so we came here to this country, when I was very young, I was five years old. And, you know, a lot of my education happened here, I learned my most of my English here, that we were learning about in Panama as being a buy out, you know, stencil versus purposes really being a territory of the US. And then came a point in my life where I couldn't return any more into my country, because the US had invaded Panama. And for those of you who may remember, there was an opera, there was a US invasion called Operation just costs during first bush that three days before Christmas, took place, and decimated. areas of the country where I lived, my family lived and my father went missing for a very, very long time. And for all, you know, purposes, a very sort of sad story here. But we thought, you know, as one would think, with not having all the social media and connection that you have today, you know, people go missing, you just assume the worst. And so, that's a little bit of my origin story. And so coming here,
Dia Bondi12:11
it's very, thank you for sharing, it's very interesting that you talk about who you are in terms of, you know, your, your, your maleness, and your blackness and your, you know, your identity as a foreigner, but I didn't hear you talk about your academic self, which is so interesting to me, because it's such a strong component of how I know you and how, what I know, you know, what I know, it means to sit on your couch with you, you know, and to grapple with ideas with you and the intense curiosity that you bring to, you know, thinking together on anything. Do you? Do you still hold any connection to your I mean, I know your teachings still, but it's interesting, the vote didn't show up?
Dino Anderson13:03
Yeah, no, I think you know, when I in so that's interesting to you. So when, you know, when people ask, who are you? Right, I'm gonna go to the psychoanalytic side of me, and perhaps it is the academic side is, you know, you're asking about the identity is the, the things that we do in the world. And, you know, I'm more concerned with how we be and who we be. And so who I am and how I show up at the world, right? The academic is one expression of my being in the world. And why I like to, you know, express that side of myself is because, and it goes back to you know, what, who I am, there has always been a safety for me. And academia, there's always been a sort of re homing after losing your land and after, you know, having, as I said, you know, sites of violence occur, you know, where you're from, and sort of your own land being decimated and looking very different. The one place where I always found refuge was like an academia. It was the place that allowed me to move unencumbered Lee, I think, deeply ask the questions without fear of retribution. It was the place that allowed me to experiment in a way that I thought I couldn't quite move the same way in the world. And so the world of ideas, you know, allowed me to span different eras decades at box right and feel very much and just from my academic people, you know, there's this beautiful line in the Souls of Black Folk from W EB Dubois, where he thinks about, you know, how he was able to, to maneuver through the world after being rejected, you know, for the color of his skin. And he saw that, you know, oftentimes what I felt was this veil come between me and the other. And the places when I felt most alive this is to boys was when I dwelled above that fail. When I dwelled above that fail, I was able to hold hands with him, he goes into naming all of these thinkers, and all of these philosophers and writers, and he felt really at home and seen seen as a human being in that moment. And so academia, I think, that resonates so deeply with me, because that allowed me to really explore, you know, what it meant for me to be a human, what it meant for other people to, and for us to contest those things without, I think, as I said, without fear, without fear. And so that's, that's a very important part of me, the academic and, as I said, the academic as, is an expression of who I am. So
Dia Bondi15:55
how, if you think about your work today, the work that you do now, and architecting, and cultivating and building culture and organizations, where do you see your academic mind and practice and your business leadership, touch one another, or collide, maybe they collide violently, maybe they kiss each other, I don't know.
Dino Anderson16:19
What's the same side of the different sides of the same coin now. So I think, you know, do where those two things meet one another, I think so beautifully, is, especially in the space of culture. And I know this from you know, just people wanting to work on these, I always see how people get lit up and excited. And I think going back to that, that place where they're not feeling judged fear of retribution, where I want your eye, it's a place of inclusion, I want your ideas, I want you to feel unencumbered, I want you to think big, think out think out wide. Both the thing that I do most, you know, in, in those spaces DIA and bringing, bringing that academic self, here's the one thing that I learned, right, and being an academic is like as being a professor and being a researcher, you know, you ask the questions, you enable people and empower them to do that searching, and come up with their own solutions, right. And that's what I do when I come into the business. Well, there's, you know, I always hold the individual, as being and we use this term, naturally creative resource within home. But really, I hold the individual with, I think, the brightest of lights, to say, you have all the things that you need to make something into realize something in this place, whether it's a world of work or outside of it. And so I think people trusting that and seeing that they feel that they can, they can that you know that power of inclusion and belonging, people feel that they can express their true authentic self. I mean, we use that so much and overuse it the authentic self, but I think you don't have innovation without inspiration. And so that's, that's something that you know, and bringing sort of academic self into the business world, it's what I do you think of a professional. The other piece is I think about research to for me, things are questions, right? If we had this all figured out, we wouldn't be here right now. And so I think that's something that people need to the sort of like the the mysticism that happens around the world of business, because people start talking in these ways with these weird language and the shortcuts and the speed and the rapidness, and the scaling and, and the rapid growth, and you know, all those things, they start speaking in this really weird way, which oh, by the way, it's similar to academics. So you think like, they have all the answers, they have all the answers, and they don't,
Dia Bondi19:00
the thing that I have found so rewarding in working and collaborating with you and sitting on your couch, is that you're very good at recognizing and making sticky. And this is just my experience, this may be off for you, but is your kind of commitment to the exploration and not an impatience at around a rival. Like the the notion that the work is never done, you seem okay with
Dino Anderson19:32
that's right on, I think, you know, Dia when you asked about sort of is the sort of the academic side or anything, you know, and then I think about is that in the same place, I can business, not all parts are equal. And so you know, the academic, the academia side that I come from, is from philosophy. And so in, in philosophy, the question is what lives that's what gives it meaning. And so that same thing of not being like impatient with one another as the same sort of thing that I love exploring the question with humans, because that's, that's the place of discovery. That's the place of where you get inspired to try things. If you keep that question in front of you, it gives you I think it empowers you to trust.
Dia Bondi20:19
The other thing that's interesting to me is as you've made this transition, and I don't even think of it as a transition, I think when I reached out to you first to say, Hey, will you come have a conversation with me on lead with who you are? It was more about like, expansion, that you've expanded yourself into business leadership out of your academic context. And the, but I can't imagine that it was without struggle. I mean, when you talk about your own leadership, your own leadership philosophy, your point of views, the way you approach problems that even just this notion of like, the what's alive is the question, not the answer, when we always just want to get to the damn answer, like in that expansion in that movement into the your business leadership and your your impact in the business space, what have you struggled with, when you expand from one realm and include another? Or maybe different way to put it as like, what did you feel like was a liability that turned out to be an asset?
Dino Anderson21:23
That's it? That's a great question. And so and then come back to this, you know, and I'll come back to this PST is like, and you just set it when you try to keep the question to alive for people that are rushing to the answer. Because I really think when people are rushing to the answer is based out of fear. And so Oh, sure,
Dia Bondi21:47
I think I have that in my own. I have no, I have that in my own career in my own pursuits in my own, you know, I want the damn answer. Like right now, what's the thing? Show me the math?
Dino Anderson21:57
No, absolutely. Absolutely. And I think, you know, it's, it's show me the math, you know, show me the thing, because I need certainty. And I need certainty on knowing how to move to the next next phase, or the next thing. And if I don't have that I feel somehow, right, at a loss or at sea. And so, you know, for me, it's once again, it's not the answer is the answer is what question are you going to ask when you get there, so you can keep pushing it? Because if you ever are running towards finality of things, then it's all done. Right, your project is done. And so I don't think we ever do things like even in sales or in any parts of business like way, right? If we have a land and expand plan, we want to land and expand so that we can open up newer markets, newer places, right? And then from there, see, like, what's possible from that from that place? And potentially, like, since we become even better, capturing more customers, and I hate that language of capturing because it's so colonial, of gaining new customers, we then think like, oh, then those that customer base is going to be influential on making sure that more people come. So there's never a finality that I think I have a sense. So I think the part that was struggling for me is, is having to balance the people want the answer, and they want it, you know, framed in a certain way, and they want it for just now. And they don't want the long term thinking. That is the one thing that has been really a struggle, and I've say this to all my l&d professionals, to all of you who do di to all of you who say it's a marathon, not a sprint, and you damn well now when you're in the world of work, everything feels like a sprint. Everything feels like a sprint and when you try to be proactive, or preventative and what you do, you kind of get shut down because people by and large, know how to react. They don't know how to be proactive. And so when we know that we know that like just think about our health right?
Dia Bondi24:11
Even how we think about how we present new ideas, we say this is common language, we just need to show them something to give them something to react to.
Dino Anderson24:19
So much so much. That can that
Dia Bondi24:21
can have an upside to when you know sometimes I need to see something in order to be in conversation with it. You know, yes, so but this but the if you can, if you can use your reaction and then mind from it. What is the question we're really trying to address with our reaction, then maybe you find some balance, but I can hear this tension between, you know, your patients with you know, articulating the powerful question and then staying in conversation with it, you know, or ongoing versus the appetite in the business world to to wrap things up to close it down to, you know, to finish it to make it complete to arrive.
Dino Anderson25:07
Absolutely. No, I think that's yeah, that's, I think the articulation of that is is great dia. Yeah, the arrival is a station, it is not a destination. Right. It's a station along the along the journey, not that not the final destination.
Dia Bondi25:24
So one of the things I noticed when I work with founders, the founders they work with, and the leaders that I work with is there's there's a deep appetite, to name the way I do it as the wrong way to do it. And that leaders do it a different way than I'm doing it. And it may be true that, you know, of course, it's true that we're, we want to reach into other people's experiences and adopt what works for us and but it's but our own leadership is so contextual, to who we are. And it's, it's really tempting to want to carve out a part of us that feels like it doesn't belong right now. Your long term thinking and your on your ongoing sort of discipline around chewing on a powerful question for a long time without needing the satisfaction of a perfectly buttoned up answer, you know, comes in the business world could say forget that that's not useful here. But in fact, it's been a really defining quality of your own leadership and why people want to work with you and for you, Dino, so how have you managed to not barbecue? That part of you that is so impactful now, but Well, in the transition felt like it was challenged? How do you hold on to that?
Dino Anderson26:35
Yeah. I wish I had, you know, a simple yes. And this is how I did it. I think, you know, the one thing that I've learned is, oftentimes, people are we see the end result or the the not the end result, but we see the manifestation of so much sacrifice and hard work that's gone into being who we are being leaders in this space. And I think, you know, we often see like, oh, that person has that title and is in that place, and how amazing it's been, but the amount of struggle that goes in there. And I think exactly that the barbecuing yourself along the way, like trade offs you make and here's the thing, it's not just like strategy, it's not a perfect line. That's, that's that's been happening. It's been given
Dia Bondi27:25
terrible mess.
Dino Anderson27:29
Sometimes there's dimensions, you know, you're parallel string theories happening now. But you, you move into these spaces, right? Do you know where it's like, you lose yourself sometimes on this journey. And I think that's something we have to like I want to talk about is like losing yourself as part to refine yourself and catch yourself. We do that. And so I know there are people that like you always give the stars like I knew exactly who I wanted to be. And then I put the stake in the ground and I marched towards that thing. I'm like, Yeah, I've got this stake on the ground and other stake over there. The ground knew I thought it was a ground, but it was water. And so the part that, you know, always and out, and I'll say that's the part that for me, always keeps me going. And the energy that I have to being with the long term sort of mindset is, I'm not afraid of risk. I'm not afraid of risk. And when I say that, it's you know, I'm not telling I'm not saying like, go and be risky. But I'm not afraid to be a question to myself,
Dia Bondi28:46
a friend of mine was telling me a story about one of her close, lifelong friends. And she was describing this woman to me, I've never met her. I think her name is Claire. And I know that Claire has a sort of a love of my friends life, you know, friendship, love of her life. And she said, you know, what I love so much about this woman is that it's not that she's not afraid. It's that she's not afraid of her fear. Yes, I maybe that's what you're pointing to?
Dino Anderson29:19
Yes. Yes. Yes. I think that's a part of the risking the venturing, that yourself has to be adventure in that. And, you know, we always think about studying the things external to us. But when you become a question to yourself and study yourself in these motions in these movements, and be that scientific experiment for yourself, and not be afraid to discover or have end like, Oh, I thought this was what I actually want it. I'm putting your trust. I wouldn't say putting your trust in the process, but putting your trust in yourself to uncover and unlock other parts. Ships that perhaps you have not activated. That is exciting. And so I think when I show up like that in the world of work, and show up that way, in my relationship with my teams, and show up in that way to with leaders, I think that has an effect of enabling people to also right, look up and get into their question. And I truly, there's something that I found I have a lot of with people is the ability to trust, it's because I'm not that, you know, there's, there's no say there's nothing of fear of me. But there's, you don't have to fear with me, because I'm on the same journey that you are. And so let's remove the mass, and right and dance with one another around this. And so, I think that, you know, that's I think, with any kind of leadership, that's there, anyone who's in a position, you know, that I have been, as you gotta find trust with, with people around you to go on that journey with you. And so whether that be we're going to try something audacious, whether that be we're going to try something really short term, and we need a light turned out, you know, turn it over really quickly, as there's many things in business that you have to do that, ultimately, like I am here, for the for the long haul, in the long term, to be in relationship with one another, not just be transactional with one another.
Dia Bondi31:27
So as you navigate your way, through the work that you do through the workplace, through the teaching that you I mean, teaching is leading, even if you're the instigator of other people's lives, you know, leading with ideas or, you know, their own creative output or whatever their pursuit is, as you move through all of this, what do you find that you have to stand up for the most in your leadership?
31:54
As you're asked that question, you know, I'm, first thing that's coming up, for me, Dia is, so many different faces that I'm seeing. And so that image that's coming up right now is, you know, my type of leadership is, is, you know, I often think of myself as being an ambassador, and a spokesperson for other people who might not feel like they have a voice, or that they're being like that. So one of the things that I you know, that I have to stand up for is always ensuring that there's a bridge and a connection to other humans. Beyond, right, just the sort of business goals that you have in front of you, whether they be material, or sooner strategic is at peace, human beings that are around you further, those are when we talk about assets, right? Those are the most important thing. So I see a lot of those faces, those are things that stand up to you, and stand up to other leaders to you know, always encourage them to always do things to come back and be in relationship with one another. I'll give an example of that. You know, one talk about a place but you know, there's, as ones are by any specific place, but there is, you know, something that happened at one of my organizations that, you know, that that I've done work at is thinking about how we might engage with employee activism. Right, that may seem so scary. And that may seem like it's just going to have at everything that we're doing, that may seem like it's going to voters in so litigation constrained that may seem like, think about all the negative things you can go there. And the one thing that I found that we can do during those moments, is to actually leadership, be in conversation with the people that are raising their hands, and having this concern. It's the thing that's farthest away from leaders to be like, Oh, the simplest and most radical thing that I can do, as a human being leader is to connect with another human being and to just listen and to understand what where they may be coming from is so antithetical, because we're so used to what structures do we have to put in place to either make it right or make it go away? When oftentimes, people when they're signalling and raising their hands, they just want to be heard? They just want to be heard and know that you hear them, you might have a different opinion than them, but just to hear them so you know, so so so when you say are the things that I had to stand up for is reminding, you know, leaders of their humanity, and, you know, in their connection to other other people in their organization. And I think for me, personally, personally, because this happens to all of us is, and it's coming back to the fear that I can be the biggest roadblock to my flourishing. It is not in anyone else's power or control to be that blocker for me. And I have to constantly remember that, that for myself, when you feel like you have to say the thing that's unpopular, or do the thing, that's not where we're at that's, that's part sort of common with everyone else is, sometimes we shut down. And we don't say that things because of right being afraid or not, or, or not wanting to be seemed like an outlier. But I think I always have to remember that, you know, in me not saying that thing. Or doing that action. The person that hurt the most is not, you know, anybody, anybody else outside of me, it's me, right? I have made the most out of that by not being authentic and true in that moment. So
Dia Bondi35:57
if you could answer in one sentence, the question, what does it mean for me to lead with who I am? How would you do that?
Dino Anderson36:09
He's like, three C's are coming up for me to lead who I mean, we have to be a place of care. Curiosity. And I want to say kind of aberration, but I think it's really coconspirator.
Dia Bondi36:26
Beautiful. Dino, thank you so much for coming on, live with who you are. You're such an exemplar in this space. And I know you've had a strong impact on me in my life. And I would invite any of our listeners to connect with you. Where could they do that?
Dino Anderson36:42
Thanks to connect with me on LinkedIn is probably the easiest way to connect with me. I am on Twitter, but I just I'm a lurker on Twitter. And reposting things. So I think LinkedIn is probably the easiest way to find me to Dino Anderson. I don't think there's many people named Dino Anderson, the privilege of coming from another country. We got really weird names. So that's one that's one place.
Dia Bondi37:11
Thanks so much. Lead with who you are, is a production of Dia Bondi communications, scored, mixed and produced by Arthur Leon Adams, the third and executive produced by Mandy Miranda. You can reach out to us at hello@deobandi.com or leave us a voicemail at 341-333-2997 you can like rate, share and subscribe at Apple podcasts, Google podcasts, Spotify or wherever you get your favorite podcasts. Go to deobandi.com for shownotes and to learn about all it is that we do to help you speak powerfully and lead with who you are